
Meet Australia's Pay-Per-Performance Digital Marketing Leaders
We're the digital marketing agency that only gets paid when you get results. No retainers, no empty promises - just performance-driven growth for Australian businesses.
Pay-Per-Performance Pricing Model
You only pay when we deliver measurable results
85%+ Client Retention Rate
Our results speak for themselves
Google BETA Program Leadership
Leading 83 BETA programs with 80% global adoption
Australian Market Expertise
Deep understanding of local business needs
Get Your Performance-Based Quote
Ready to switch to a model where you only pay for results?
Pay-Per-Performance Promise: Unlike traditional agencies, you only pay more when we deliver exceptional results
Our Founder

Alex Frew
Founder & Enterprise Growth Specialist
With over 10 years of experience in digital marketing, Alex Frew has established himself as a leader in performance-driven strategies. He has co-founded multiple successful digital agencies, including Yes Digital, Digital Six, 2X Digital, Fire Up Digital, and 3P Digital.
During his corporate career at CSG, Alex played a pivotal role in growing the company from $5M to $330M, overseeing its transition from a private company to a publicly traded entity with 1,100 staff under his management across Australia & New Zealand. He also led the largest ever acquisition in New Zealand of Konica Minolta for $130M.
Alex served on the Google CEO Advisory Board (2019–2020), where his contributions helped steer Google's direction in supporting Australian companies' growth activities. Under his leadership, the YES Group led a total of 83 BETA programs for Google, of which 80% have been globally adopted.
Expertise
SEO & Programmatic Search
Expertise
Google Ads & Paid Media
Expertise
CRM & Marketing Automation
Expertise
Sales Funnel Optimisation
The 3P Group
The 3P Group represents the experience of multiple digital agencies co-founded by Alex Frew, each specialising in different aspects of digital marketing and business growth. Together this experience with the unique pay-per-performance model brings best-in-class digital marketing within Australia.
Co-Founded Multiple Specialised Agencies
Yes Digital, Digital Six, 2X Digital, Fire Up Digital, and 3P Digital, each with unique specialisations and strengths.
Google Partnership
Led 83 BETA programs for Google with an 80% global adoption rate, demonstrating our ability to drive innovation at scale.
Enterprise Experience
Proven track record of scaling businesses from millions to hundreds of millions in revenue.
Australian Focus
Deep understanding of the Australian market with strategies tailored to local business needs.

Our Mission & Values
At 3P Digital, we're committed to delivering measurable results through our unique pay-per-performance model. Our approach is built on transparency, data-driven decisions, and a relentless focus on ROI.
Pay-Per-Performance
We align our success with yours. Our unique model means you only pay for measurable results, ensuring we're always focused on delivering real business outcomes.
Data-Driven Approach
Every strategy we implement is backed by comprehensive data analysis. We measure, optimise, and report on all aspects of your digital performance.
Client Partnership
We view ourselves as an extension of your team. Our collaborative approach ensures strategies align perfectly with your business goals and culture.
Continuous Innovation
Digital marketing evolves rapidly. We stay at the forefront of industry trends, constantly testing new approaches to maximise your competitive advantage.
Our Expertise
With decades of combined experience, our team delivers exceptional results across all aspects of digital marketing and business growth.
SEO & Programmatic Search
Our SEO strategies deliver exceptional ROI, with some clients achieving up to 46:1 return on investment. We focus on sustainable, long-term visibility that drives qualified traffic and conversions.
Technical SEO
Site architecture, speed optimisation, mobile-first indexing, and core web vitals improvement
Content Strategy
Keyword research, content creation, topic clustering, and semantic SEO implementation
Local SEO
Google Business Profile optimisation, local citations, location pages, and review management
Link Building
Authority development, strategic outreach, content promotion, and digital PR campaigns
Industry Transparency & Agency Reviews
We believe in complete transparency within the digital marketing industry. That's why we conduct honest, comprehensive reviews of other agencies—highlighting both their strengths and the limitations of traditional retainer models. Our goal is to help businesses make informed decisions and drive positive change across the industry.
Honest Assessments
Unbiased reviews of agency practices and pricing models
Industry Transparency
Exposing the problems with traditional agency retainers
Informed Decisions
Helping businesses choose the right marketing partner
Want to Learn More About Our Story?
Connect with our team to discover more about our journey, values, and how our unique approach can help your business grow.
- Connect with our leadership team directly
- Learn more about our company values and culture
- Explore partnership and collaboration opportunities
- Discover how our approach can benefit your business
"We founded 3P Digital with a vision to transform how businesses approach digital marketing. Our team brings decades of combined experience and a passion for delivering measurable results."
— 3P Digital Founder
Get in Touch With Our Team
Have questions about our company, values, or approach? We'd love to hear from you.