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Meet Australia's Pay-Per-Performance Digital Marketing Leaders

We're the digital marketing agency that only gets paid when you get results. No retainers, no empty promises - just performance-driven growth for Australian businesses.

Pay-Per-Performance Pricing Model

You only pay when we deliver measurable results

85%+ Client Retention Rate

Our results speak for themselves

Google BETA Program Leadership

Leading 83 BETA programs with 80% global adoption

Australian Market Expertise

Deep understanding of local business needs

Get Your Performance-Based Quote

Ready to switch to a model where you only pay for results?

Pay-Per-Performance Promise: Unlike traditional agencies, you only pay more when we deliver exceptional results

Our Founder

Alex Frew - Founder & Enterprise Growth Specialist

Alex Frew

Founder & Enterprise Growth Specialist

With over 10 years of experience in digital marketing, Alex Frew has established himself as a leader in performance-driven strategies. He has co-founded multiple successful digital agencies, including Yes Digital, Digital Six, 2X Digital, Fire Up Digital, and 3P Digital.

During his corporate career at CSG, Alex played a pivotal role in growing the company from $5M to $330M, overseeing its transition from a private company to a publicly traded entity with 1,100 staff under his management across Australia & New Zealand. He also led the largest ever acquisition in New Zealand of Konica Minolta for $130M.

Alex served on the Google CEO Advisory Board (2019–2020), where his contributions helped steer Google's direction in supporting Australian companies' growth activities. Under his leadership, the YES Group led a total of 83 BETA programs for Google, of which 80% have been globally adopted.

Expertise

SEO & Programmatic Search

Expertise

Google Ads & Paid Media

Expertise

CRM & Marketing Automation

Expertise

Sales Funnel Optimisation

The 3P Group

The 3P Group represents the experience of multiple digital agencies co-founded by Alex Frew, each specialising in different aspects of digital marketing and business growth. Together this experience with the unique pay-per-performance model brings best-in-class digital marketing within Australia.

Co-Founded Multiple Specialised Agencies

Yes Digital, Digital Six, 2X Digital, Fire Up Digital, and 3P Digital, each with unique specialisations and strengths.

Google Partnership

Led 83 BETA programs for Google with an 80% global adoption rate, demonstrating our ability to drive innovation at scale.

Enterprise Experience

Proven track record of scaling businesses from millions to hundreds of millions in revenue.

Australian Focus

Deep understanding of the Australian market with strategies tailored to local business needs.

Alex Frew at Google Marketing Live Sydney - demonstrating 3P Group's Google partnership and industry leadership

Our Mission & Values

At 3P Digital, we're committed to delivering measurable results through our unique pay-per-performance model. Our approach is built on transparency, data-driven decisions, and a relentless focus on ROI.

Pay-Per-Performance

We align our success with yours. Our unique model means you only pay for measurable results, ensuring we're always focused on delivering real business outcomes.

Data-Driven Approach

Every strategy we implement is backed by comprehensive data analysis. We measure, optimise, and report on all aspects of your digital performance.

Client Partnership

We view ourselves as an extension of your team. Our collaborative approach ensures strategies align perfectly with your business goals and culture.

Continuous Innovation

Digital marketing evolves rapidly. We stay at the forefront of industry trends, constantly testing new approaches to maximise your competitive advantage.

Our Expertise

With decades of combined experience, our team delivers exceptional results across all aspects of digital marketing and business growth.

SEO & Programmatic Search

Our SEO strategies deliver exceptional ROI, with some clients achieving up to 46:1 return on investment. We focus on sustainable, long-term visibility that drives qualified traffic and conversions.

Technical SEO

Site architecture, speed optimisation, mobile-first indexing, and core web vitals improvement

Content Strategy

Keyword research, content creation, topic clustering, and semantic SEO implementation

Local SEO

Google Business Profile optimisation, local citations, location pages, and review management

Link Building

Authority development, strategic outreach, content promotion, and digital PR campaigns

Industry Transparency & Agency Reviews

We believe in complete transparency within the digital marketing industry. That's why we conduct honest, comprehensive reviews of other agencies—highlighting both their strengths and the limitations of traditional retainer models. Our goal is to help businesses make informed decisions and drive positive change across the industry.

Honest Assessments

Unbiased reviews of agency practices and pricing models

Industry Transparency

Exposing the problems with traditional agency retainers

Informed Decisions

Helping businesses choose the right marketing partner

Want to Learn More About Our Story?

Connect with our team to discover more about our journey, values, and how our unique approach can help your business grow.

  • Connect with our leadership team directly
  • Learn more about our company values and culture
  • Explore partnership and collaboration opportunities
  • Discover how our approach can benefit your business

"We founded 3P Digital with a vision to transform how businesses approach digital marketing. Our team brings decades of combined experience and a passion for delivering measurable results."

— 3P Digital Founder

Get in Touch With Our Team

Have questions about our company, values, or approach? We'd love to hear from you.