Maximise Your Ad Spend ROI
Strategic paid media campaigns that drive qualified traffic, increase conversions, and deliver measurable business results.
Conversions
1,842
+32% this month
Ad Spend
$12.4K
-8% vs last month
Campaign Performance
Channel Distribution
Precision Targeting
Reach your ideal customers with advanced audience segmentation and targeting
Data-Driven Optimisation
Continuous campaign refinement based on real-time performance data
Transparent Reporting
Clear insights into campaign performance and return on ad spend
Why Invest in Paid Media?
Paid advertising delivers immediate visibility and precise targeting for your business.
Immediate Results
Generate traffic and leads as soon as your campaigns go live.
Precise Targeting
Reach your ideal customers based on demographics, interests, and intent.
Controlled Budget
Set your own spending limits and adjust based on performance.
Our Paid Media Process
We follow a data-driven methodology to create high-performing campaigns.
Account Audit & Strategy
We analyse your existing campaigns or develop a new strategy based on your business goals and target audience.
Campaign Structure
We build a logical campaign structure with targeted ad groups and keywords to maximise quality score and relevance.
Campaign Structure
We build a logical campaign structure with targeted ad groups and keywords to maximise quality score and relevance.
Ad Creation
We craft compelling ad copy and creative assets that resonate with your audience and drive clicks.
Landing Page Optimisation
We ensure your landing pages are conversion-focused and aligned with ad messaging for maximum results.
Landing Page Optimisation
We ensure your landing pages are conversion-focused and aligned with ad messaging for maximum results.
Bid Management
We implement strategic bidding strategies to achieve your goals, whether that's maximising conversions or ROAS.
Continuous Optimisation
We constantly monitor and refine your campaigns to improve performance and reduce cost per acquisition.
Continuous Optimisation
We constantly monitor and refine your campaigns to improve performance and reduce cost per acquisition.
Comprehensive Paid Media Services
We leverage multiple advertising platforms to create a cohesive paid media strategy that reaches your audience wherever they are.
Search Advertising
- Google Ads
- Microsoft Advertising
- Shopping campaigns
- Dynamic search ads
Social Advertising
- Facebook & Instagram Ads
- LinkedIn Advertising
- Twitter Ads
- TikTok Advertising
Display & Video
- Google Display Network
- YouTube Advertising
- Programmatic display
- Remarketing campaigns
Advanced Tactics
- Audience targeting
- Conversion tracking
- A/B testing
- Attribution modelling
Paid Media Performance Metrics
Industry avg: 1.91%
Industry avg: 4.4%
Reduction vs. previous campaigns
Industry avg: 2.87x
Paid Media Case Studies
See how we've helped Australian businesses achieve remarkable ROI through strategic paid media campaigns.
Beyond Technology: 327% ROAS from Google Ads
How we helped a tech company achieve a 327% return on ad spend through strategic Google Ads campaigns.
HiDrive: 42% Reduction in Cost Per Lead
How our Facebook and Instagram ad strategy helped this SaaS company reduce cost per lead while scaling acquisition.
Frequently Asked Questions
Get answers to common questions about our paid media services.
What budget do I need for effective paid advertising?
Effective paid media campaigns can start with modest budgets, but the ideal investment depends on your industry, competition, and goals. We recommend starting with a budget that allows for proper testing and optimisation, typically $1,500-$3,000 per month for small businesses in Australia.
How quickly will I see results from paid media campaigns?
Unlike SEO, paid media can generate immediate traffic and leads. However, campaign optimisation typically takes 2-4 weeks as we gather data and refine targeting, bidding, and creative elements. Most clients see significant improvements in performance by the second month.
Which advertising platforms should my business use?
The ideal platforms depend on your business type, target audience, and goals. Google Ads works well for capturing high-intent searches, while social platforms like Facebook and Instagram excel at awareness and consideration stages. We'll recommend the optimal mix based on your specific situation.
How do you measure the success of paid campaigns?
We focus on business outcomes rather than vanity metrics. Depending on your goals, we track metrics like cost per acquisition, return on ad spend (ROAS), lead quality, and customer lifetime value. We provide transparent reporting that ties advertising performance to your bottom line.
Ready to Maximise Your Advertising ROI?
Get in touch for a free consultation and discover how our paid media services can help your business grow.
— 3P Digital Leadership Team
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