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Performance-Based Partnership

Pay For Performance Digital Marketing Agency

Revolutionary performance-based marketing where our fees flex with your results. Hit KPIs, we both win. Miss targets, we take fee reductions. Exceed goals, we share the upside together.

Fees Tied to KPIs
Shared Success Model
Fee Reductions for Misses
Upside When We Excel

Trusted by 200+ businesses with performance-based partnerships

98%
KPI Achievement
3.2x
Average ROI
$50M+
Shared Success
Performance-Based Partnership
Get Your Performance Marketing Proposal
Discover how our flexible fee structure aligns with your KPIs. When you win, we win. When we exceed targets, we share the upside.
Flexible fees • KPI-based structure • Shared success model
Shared Success Model

How Our Performance-Based Partnership Works

Traditional agencies charge fixed retainers regardless of results. We've revolutionised digital marketing with flexible fees that align with your KPIs. Our retainer adjusts based on performance - if you win, we win. Miss targets, we reduce our fees. Exceed goals, we share the upside together.

Traditional Agency Model

Fixed monthly retainers regardless of performance
No accountability for missed KPIs or targets
Long-term contracts with exit penalties
Vague reporting and unclear ROI measurement
Agencies win even when clients lose
Focus on activities, not business outcomes

Our Shared Success Model

Flexible retainers that adjust with KPI performance
Fee reductions when we miss agreed targets
Shared upside when we exceed your goals
Complete transparency with real-time dashboards
True partnership - your success is our success
Focus on measurable business growth outcomes
Our Process

Our 4-Step Performance Partnership Process

From KPI alignment to shared success, here's how we structure our performance-based partnerships for maximum accountability and results.

🎯

Step 1: KPI Agreement & Analysis

1-2 weeks

We work together to establish clear, measurable KPIs and performance targets that align with your business objectives.

What we deliver:
Comprehensive business and marketing audit
Competitive analysis and benchmarking
SMART KPI definition and target setting
Performance baseline establishment
Success metrics and measurement framework
Flexible fee structure proposal
💰

Step 2: Flexible Fee Structure Design

3-5 days

Our retainer is structured with base fees plus performance bonuses, with reductions for missed targets.

🚀

Step 3: Strategy Implementation & Execution

Ongoing

Our team implements comprehensive strategies across all channels, with continuous optimization toward your KPIs.

📊

Step 4: Performance Review & Fee Adjustment

Monthly

Hit targets, we both win. Miss KPIs, we reduce fees. Exceed goals, we share the upside together.

Partnership Timeline

Ready to get started?

Let's discuss how our performance partnership can drive your business growth.

Example Performance Fee Structures

📉

Miss KPIs

When we don't hit agreed targets

  • Base retainer reduced by 20-50%
  • No performance bonuses earned
  • Additional strategy sessions included
🎯

Hit KPIs

When we achieve agreed targets

  • Full base retainer earned
  • Standard performance bonus applied
  • Continued optimization focus
🚀

Exceed KPIs

When we surpass your goals

  • Full retainer plus performance bonus
  • Shared upside from excess performance
  • Reinvestment in scaling strategies

Ready for a True Performance Partnership?

Join hundreds of businesses that have aligned their marketing investment with actual results through our flexible, performance-based fee structure.

Start Your Performance Partnership
Performance Partnership Guarantee

Our Flexible Fee Performance Guarantee

We're so confident in our performance-based approach that we guarantee accountability. Miss KPIs, we reduce our fees. Hit targets, we earn our full retainer. Exceed goals, we share the upside together.

100% Performance Accountability

Our retainer flexes with your results. We guarantee to adjust our fees based on KPI performance, ensuring complete alignment between your success and our compensation.

KPI-Based Fees

Our retainer adjusts based on agreed performance metrics and target achievement.

Fee Reductions

Miss targets, we reduce our fees by 20-50% until performance improves.

Shared Upside

Exceed KPIs, we share the upside through performance bonuses and reinvestment.

How Our Flexible Fees Work

Below KPI Performance

When we miss agreed targets, our retainer is reduced by 20-50% and we provide additional strategy sessions at no cost.

On-Target Performance

When we hit agreed KPIs, we earn our full base retainer plus standard performance bonuses.

Above KPI Performance

When we exceed targets, we earn performance bonuses and share the upside through reinvestment in scaling.

Exceptional Performance

When we significantly exceed KPIs, we both benefit from shared success bonuses and accelerated growth strategies.

Why Our Model Works

Complete alignment of incentives with your business goals
Transparent, real-time performance tracking and reporting
Proven track record of KPI achievement across 200+ clients
Flexible fee structure that adapts to market conditions
Dedicated team invested in your long-term success
Continuous optimization based on performance data
"True partnership means sharing both the risks and rewards. Our flexible fee model ensures we're genuinely invested in your success, not just collecting retainers."
3P Digital Performance Team
Performance-Based Marketing Specialists

Ready for a True Performance Partnership?

Join the growing number of businesses that have aligned their marketing investment with actual results through our flexible, performance-based fee structure.

Proven Results

Real Results From Real Businesses

Our pay for performance model has delivered exceptional results for businesses across Australia. Here are the actual metrics and outcomes we've achieved for our clients.

$50M+
Revenue Generated

Total revenue generated for clients through our performance campaigns

347%
Average ROI

Average return on investment across all performance marketing campaigns

200+
Businesses Served

Australian businesses that have benefited from our performance model

98%
Goal Achievement

Percentage of performance targets successfully achieved for clients

Client Success Stories

E-commerce

The Challenge

Low conversion rates and high customer acquisition costs

Our Solution

Performance CRO + Paid Media optimisation

Results Achieved

+156% conversion rate
-68% cost per acquisition
+$2.3M annual revenue
Timeframe: 6 months
B2B SaaS

The Challenge

Poor organic visibility and limited lead generation

Our Solution

Performance SEO + Content Marketing strategy

Results Achieved

Page 1 for 47 keywords
+289% organic traffic
+134% qualified leads
Timeframe: 8 months
Professional Services

The Challenge

Ineffective social media and email marketing

Our Solution

Performance Social + Email automation

Results Achieved

+245% social engagement
+89% email revenue
+67% client retention
Timeframe: 4 months

Performance Breakdown by Service

Average results achieved across different performance marketing services

Performance SEO

Average ranking improvement
Page 1 for 73% of targeted search intent
Organic traffic increase
+189% average
Lead generation growth
+156% average

Performance Paid Media

Average ROAS improvement
4.8x return
Cost per lead reduction
-67% average
Conversion rate increase
+134% average

Performance CRO

Conversion rate uplift
+89% average
Revenue per visitor
+123% average
Form completion rate
+78% average

Ready to Join Our Success Stories?

These results aren't accidents - they're the outcome of our proven performance marketing methodology. Let's create your success story next.

Get Your Performance Proposal

Performance SEO: Pay for Rankings, Not Promises

The world of SEO is filled with agencies charging hefty monthly retainers for vague activities and uncertain outcomes. We're here to change that. Our Performance SEO model is built on a simple, powerful premise: you only pay for tangible, pre-agreed results. We shoulder the risk, so you can reap the rewards.

Our SEO Capabilities

Technical SEO Audits & Implementation:Site speed optimisation, mobile responsiveness, Core Web Vitals, schema markup, and crawlability improvements.
Keyword Research & Strategy:In-depth competitor analysis, search intent mapping, long-tail keyword discovery, and content gap analysis.
Content Optimisation & Creation:On-page optimisation, content clusters, topic authority building, and AI-assisted content scaling.
Link Building & Authority Development:White-hat link acquisition, digital PR campaigns, guest posting, and brand mention strategies.
Local SEO & Google Business Profile:Local pack optimisation, citation building, review management, and location-based targeting.

Performance Metrics We Track

Keyword Rankings:Page 1 positions for target keywords, featured snippet captures, and SERP visibility improvements.
Organic Traffic Growth:Qualified visitor increases, session duration improvements, and bounce rate reductions.
Conversion Metrics:Organic lead generation, sales attribution, and revenue growth from search traffic.

Why Choose Performance SEO?

  • • Zero-Risk Investment: Stop gambling your marketing budget. Our success is your success.
  • • Goal-Aligned Strategy: We focus on the SEO KPIs that translate directly into revenue and growth.
  • • Total Transparency: Clear, easy-to-understand reports showing exactly what you're paying for.

Performance CRO: Pay for Uplift, Not Hours

Getting traffic to your website is only half the battle. Converting that traffic into customers is where the real value is unlocked. Traditional Conversion Rate Optimisation (CRO) services often involve paying for audits, analysis, and billable hours with no guarantee of an actual increase in conversions. Our Performance CRO service is radically different.

Our CRO Methodology

Comprehensive Conversion Audits:User journey analysis, heatmap studies, session recordings, and conversion funnel breakdowns to identify bottlenecks.
A/B & Multivariate Testing:Statistical significance testing, split URL testing, and advanced multivariate experiments across all key pages.
Landing Page Optimisation:Headlines, CTAs, form optimisation, page speed improvements, and mobile conversion enhancement.
E-commerce Conversion Focus:Product page optimisation, checkout flow improvements, cart abandonment reduction, and upselling strategies.
User Experience Enhancement:Navigation improvements, trust signal implementation, social proof integration, and friction reduction.

Testing Platforms & Tools

Google Optimize & GA4:Native Google testing tools with advanced audience targeting and seamless analytics integration.
Hotjar & User Behavior Tools:Heatmaps, session recordings, user polls, and feedback collection for data-driven insights.
Advanced Testing Platforms:Optimizely, VWO, and Unbounce for sophisticated testing scenarios and enterprise-level experiments.

Performance-Based Results

  • • Conversion Rate Uplift: We only charge based on statistically significant improvements.
  • • Revenue Impact: Our fees are tied to the additional revenue generated from higher conversions.
  • • Compound Growth: Each successful test builds upon previous wins for exponential improvement.
  • • Risk-Free Testing: No upfront costs - you only pay when we deliver measurable results.

Performance Social Media: Pay for Growth, Not Posts

Is your social media agency charging you to simply post content and report on vanity metrics like 'likes'? It's time for a more accountable approach. Our Performance Social Media service focuses on the outcomes that drive business value: audience growth, qualified lead generation, and sales conversions.

Platforms We Dominate

LinkedIn Marketing:B2B lead generation, thought leadership content, LinkedIn ads, Sales Navigator strategies, and professional networking.
Meta Platforms (Facebook & Instagram):Organic content strategy, Instagram Reels, Facebook advertising, community building, and influencer partnerships.
TikTok & Short-Form Video:Viral content creation, TikTok advertising, trend capitalisation, and Gen Z audience engagement strategies.
YouTube Marketing:Channel optimisation, video SEO, YouTube ads, content series development, and subscriber growth strategies.
Twitter/X & Emerging Platforms:Real-time engagement, Twitter ads, community management, and early adoption of new social platforms.

Advanced Social Strategies

Content Strategy & Creation:Brand storytelling, content calendars, visual design, video production, and user-generated content campaigns.
Community Management:24/7 social monitoring, customer service integration, crisis management, and brand reputation protection.
Influencer & Partnership Marketing:Micro and macro influencer campaigns, brand partnerships, affiliate programs, and collaborative content creation.

Performance Metrics That Matter

  • • Quality Audience Growth: Followers who match your ideal customer profile, not vanity metrics.
  • • Lead Generation: Social media campaigns that generate qualified leads and sales opportunities.
  • • Engagement Quality: Meaningful interactions that build brand loyalty and drive conversions.
  • • Revenue Attribution: Direct tracking of social media's impact on your bottom line.

Performance Email Marketing: Pay for Revenue, Not Sends

Your email list is one of your most valuable assets, but are you maximising its potential? Many agencies charge for simply designing and sending emails, with little regard for the actual revenue generated. Our performance model changes this dynamic completely. We specialise in developing sophisticated email marketing strategies that turn your list into a consistent revenue stream.

Email Marketing Platforms

Klaviyo Expertise:Advanced segmentation, predictive analytics, SMS integration, and e-commerce-focused automation flows.
Mailchimp & HubSpot:CRM integration, lead scoring, marketing automation, and comprehensive funnel management.
ActiveCampaign & ConvertKit:Behavioral triggers, advanced automation, sales pipeline integration, and creator-focused strategies.
Enterprise Solutions:Salesforce Marketing Cloud, Pardot, Marketo, and custom API integrations for large-scale operations.
SMS & Multi-Channel:SMS marketing integration, push notifications, and omnichannel customer journey orchestration.

Advanced Email Strategies

Automation Flow Development:Welcome series, abandoned cart recovery, post-purchase sequences, win-back campaigns, and lifecycle marketing.
Advanced Segmentation:Behavioral segmentation, purchase history analysis, engagement scoring, and predictive customer modeling.
Personalisation & Dynamic Content:AI-powered product recommendations, dynamic content blocks, and personalised customer experiences.

Revenue-Focused Approach

  • • Revenue Attribution: Direct tracking of email-generated sales and customer lifetime value.
  • • Performance-Based Fees: We earn a percentage of the revenue our campaigns generate.
  • • List Growth & Quality: Focus on building engaged, high-value subscriber lists.
  • • Retention & LTV: Strategies designed to increase customer lifetime value and repeat purchases.

Performance AI Solutions: Pay for Efficiency & Growth

Artificial Intelligence is poised to revolutionise business, but how do you implement it effectively without a massive upfront investment and uncertain ROI? Our Performance AI Solutions are the answer. We identify opportunities to integrate AI into your marketing, sales, and customer service processes to drive tangible outcomes. You pay based on the value we create.

AI Implementation Areas

AI-Powered Chatbots & Customer Service:24/7 customer support, lead qualification, appointment booking, and intelligent conversation routing.
Content Creation & SEO Automation:AI-generated blog posts, product descriptions, meta tags, and scalable content production workflows.
Predictive Analytics & Customer Insights:Customer lifetime value prediction, churn prevention, purchase behavior analysis, and inventory forecasting.
Sales Process Automation:Lead scoring, sales pipeline management, automated follow-ups, and CRM data enrichment.
Personalisation Engines:Dynamic website content, personalised product recommendations, and individualised customer experiences.

AI Technologies & Platforms

OpenAI & GPT Integration:Custom GPT implementations, API integrations, and fine-tuned models for specific business applications.
Machine Learning Platforms:Google Cloud AI, AWS Machine Learning, Azure AI services, and custom model development.
Automation & Workflow Tools:Zapier, Make.com, custom API development, and intelligent process automation solutions.

Value-Based AI Implementation

  • • Cost Savings Measurement: Track efficiency gains and operational cost reductions from AI automation.
  • • Revenue Impact: Measure increased sales, improved conversion rates, and customer retention from AI solutions.
  • • Performance-Based Pricing: Our fees are tied to the measurable business value our AI implementations deliver.
  • • Future-Proof Strategy: Stay ahead of competitors with cutting-edge AI capabilities without the traditional risks.

Pay For Performance Digital Marketing Agency FAQ

No FAQs available
Performance-Based Partnership

Ready for a True Performance Partnership?

Join forward-thinking businesses that have aligned their marketing investment with actual results through our flexible, KPI-based fee structure.

Flexible retainer that adjusts with KPI performance
Fee reductions when we miss agreed targets
Shared upside when we exceed your goals
Complete transparency with real-time reporting
Month-to-month flexibility with no long-term contracts
"True partnership means sharing both risks and rewards. Our flexible fee model ensures we're genuinely invested in your success - when you win, we win. When we exceed targets, we both benefit from the upside."
3P Digital Performance Team
Performance-Based Marketing Specialists

Get Your Performance Partnership Proposal

Discover how our flexible fee structure can align with your KPIs and drive measurable growth.

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