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Free Strategy Session

Clarity Before You Spend More

A structured conversation to diagnose your growth constraint and recommend the next best move.

If marketing feels noisy, expensive, or inconsistent, the answer is rarely more tactics. It is usually a missing source of truth.

This free strategy session is designed to give you clarity on what is blocking growth, what to prioritise next, and whether the 3P system is the right fit for your business.

Uncover Your Advantage

Prefer to start with the full diagnostic? Start with Profile.

Built for Australian operators
Designed for decision quality
No fluff, clear next steps

In 30 minutes, you will get

  • A diagnosis of the main constraint
  • A clear next-step recommendation
  • A sense check of ROI levers
  • A path: Profile, Plan, or Perform
  • A clear view of what is causing wasted spend
  • A shortlist of the highest leverage moves
  • A recommended sequence for the next 90 days
  • A clear answer on fit and next step

This is a diagnostic session. You will not be pushed into a service.

Who you will speak with

A senior strategist. This is not a handoff to a junior sales rep. We run the session the same way we run Profile and Plan, with clear questions, clear reasoning, and clear next steps.

  • Direct, practical, and outcome focused
  • Built for founders, marketing leads, and operators
  • Designed to reduce decision friction

What This Session Is

A diagnostic conversation, not a generic pitch.

Purpose

Find the constraint

We identify what is actually blocking growth, whether it is positioning, offers, conversion, lead quality, or measurement.

Outcome

Prioritise the next move

You leave with a clear recommendation on what to fix first and why.

Fit

Decide if 3P is right

If it is not a fit, we will tell you. If it is, we will show the cleanest entry point.

What we diagnose

Positioning clarity

We look for contrast. If your category cannot distinguish you, your marketing will always be expensive.

Offer packaging

We evaluate how your products and services are presented. Weak offers kill the best traffic.

Message to market fit

We check if your narrative matches what your buyers are actually searching for today.

Conversion friction

We identify the subtle leaks in your funnel that turn interest into frustration.

Lead quality and intent

We separate raw volume from qualified demand to identify why leads are not closing.

Follow-up and lifecycle

We audit the gap between enquiry and sale to stop qualified opportunities from leaking.

Channel fit and sequencing

We evaluate whether you are using the right platforms in the right order for your budget.

Measurement sanity

We review your data to ensure decisions are based on truth rather than vanity metrics.

What most "free calls" do

  • Rush to sell a channel
  • Talk about tactics before diagnosis
  • Make vague promises
  • Avoid hard questions about constraints

What we do

  • Diagnose the bottleneck first
  • Connect marketing to commercial reality
  • Explain trade-offs and sequencing
  • Recommend a clear next step

What You Leave With

Clarity you can act on immediately.

Constraint diagnosis

What you get

A clear identification of the single biggest lever blocking your growth right now.

Why it matters

Without identifying the bottleneck, you will keep optimising parts of the system that do not matter.

What it influences next

This diagnosis determines the priority order for all subsequent Profile and Plan work.

Priority recommendation

What you get

A suggested sequence of moves to fix the constraint and build momentum.

Why it matters

Teams often try to fix everything at once, which leads to scatter and zero impact.

What it influences next

This recommendation forms the 90-day execution hypothesis for your Strategic Blueprint.

Channel and offer sense check

What you get

Honest feedback on whether your current traffic sources and offers are aligned.

Why it matters

A mismatched offer or a poorly sequenced channel will burn budget regardless of ad creative quality.

What it influences next

This check guides the offer architecture and channel mapping phases of Plan.

Conversion friction flags

What you get

Quick identification of the leaks in your funnel that are costing you leads.

Why it matters

Conversion leaks are the most expensive problem to ignore because they waste every dollar of ad spend.

What it influences next

These flags become the primary focus of the Experiment Backlog during Perform.

KPI and measurement sanity check

What you get

A review of whether you are tracking the metrics that actually drive profit.

Why it matters

Vanity metrics create a false sense of security while hiding commercial decline.

What it influences next

This sanity check defines the initial scorecard layout used for performance accountability.

Next-step path

What you get

A clear choice between Profile, Plan, or a specific tactical fix to run in-house.

Why it matters

Clarity on the starting point prevents over-buying services or starting a project without readiness.

What it influences next

This path selection ensures the cleaner entry point into the 3P operating system.

You will leave with a clear written summary

At the end of the session, we summarise the constraint, the recommended next move, and the reason behind it. If you continue with us, this becomes the starting point for Profile. If you do not, you still leave with clearer decisions.

What we will ask you

Questions we ask

  • ?What is the commercial outcome you need most
  • ?Where does the funnel break today
  • ?What does a qualified lead look like
  • ?What proof do buyers need before they act
  • ?What constraints limit scale right now

What we do with the answers

  • Identify the constraint and leverage
  • Recommend sequencing for the next 90 days
  • Define the KPI lens for accountability
  • Decide whether Profile, Plan, or Perform is the cleanest entry point

30-minute structure

01

Context

Commercial reality and goals

02

Bottleneck

Diagnose where the funnel leaks

03

Levers

Identify the few moves that matter

04

Next step

Choose the right entry point and sequence

Who This Is For

Best for serious operators who want clarity and accountability.

Great fit if

  • You are investing in marketing and results feel unstable
  • You want lead quality, not lead volume
  • You want a blueprint before scaling spend
  • You need stakeholder alignment and a source of truth
  • You are ready to be honest about constraints
  • You want KPIs that tie to outcomes
  • You want a partner who can think and execute
  • You are open to changing messaging and offers
  • You can make decisions and follow through
  • You value cadence and iteration over bursts

Not a fit if

  • You want a quick tactic without diagnosis
  • You are shopping purely on cheapest cost
  • You want guaranteed results or promises
  • You are not willing to share baseline numbers
  • You are not open to changing positioning or offers
  • You cannot commit to any execution cadence
  • You want us to validate a decision already made
  • You are looking for a vendor to follow orders
  • You want vanity reporting
  • You have no capacity to handle more leads

If you are unsure about fit, book the session and we will tell you the truth quickly.

See Our Framework

What Happens After The Session

You will not be pushed. You will be guided.

You get a clear next move

No more guessing which channel to try next. You leave with a data-backed recommendation.

You get a sequence for the next 90 days

We explain exactly what we would do if we were in your seat to build momentum.

You get a fit decision

If the 3P Framework is not right for you, we will tell you and point you elsewhere.

Profile

Best for
  • You need clarity before scaling spend
  • You want to uncover your advantage
What you get next
  • Deep discovery and competitive intelligence
  • ICP and buyer insight
  • Opportunity map and priorities
Uncover Your Advantage

Plan

Best for
  • You already have clarity but need a blueprint
  • You need stakeholder alignment and KPIs
What you get next
  • Messaging and positioning framework
  • Offer and funnel architecture
  • KPI model and 90-day roadmap
See Plan

Perform

Best for
  • You need disciplined execution and cadence
  • You want accountability and optimisation
What you get next
  • Scorecard and priorities
  • Experiment backlog and iteration
  • Execution across key channels
See Perform

Book Your Free Strategy Session

Choose a time and we will take it from there.

Before you book

  • Bring your current goals and constraints
  • Have a rough idea of spend or capacity
  • Know what a qualified lead means for you
  • Be ready to talk honestly about what has not worked

If you are missing numbers, do not stress. Directionally correct is enough.

To help us review your current positioning.

To understand the scale of current investment.

To ensure we prepare the right diagnostic lens.

We respond quickly. If we are not the right fit, we will tell you.

Frequently Asked Questions

Everything you need to know about the diagnostic session.

Ready for Diagnosis?

Stop guessing and start building a predictable growth engine. Book your free strategy session today and get clarity on your next best move.

Uncover Your Advantage